Key Responsibilities: 

• Plan, manage and execute marketing communications for delivery of key messages to target audiences.
• Monitor and analyse competitors and market trends.
• Develop marketing strategies for the company in line with company objectives.
• Creation and publication of marketing materials in line with marketing plans.
• Monitor and report on marketing communication effectiveness. 
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
• Build and foster strategic relationships and partnerships with key industry players, agencies and vendors.
• Develop initiatives to ensure brand protection and increase brand value and awareness. 
• Establish relevant and effective co-branding partnerships.
• Provide marketing support to business partners through active collaboration on marketing strategies. 
• Any other duties as assigned.

Formal Education & Certification

• Degree in Marketing/Commercial Business, with a minimum of 3 years’ experience in a related field 

Knowledge & Experience

• Extensive experience in agency management and creative development 
• Knowledge of the requirements of retail distribution channels 
• Intimate understanding of traditional and emerging marketing channels

Personal Attributes

• A confident and articulate communicator capable of inspiring strong collaboration in an organization
• Ability to think creatively and innovatively
• Ability to respond well to pressure
• Good analytical skills to forecast and identify trends and challenges
• Budget-management skills and proficiency
• Highly numerate with a strong analytical ability
• Passionate with a vision to manage and drive through change
• Able to multi-task, possess a keen eye for detail and excel within tight deadlines and fast pace working environment.
• High level of initiative and integrity